Mikado, the European chocolate snack, has launched a web experience as the second part of the #EvenIfYouShouldnt campaign launched in March. The first phase, The Mikado Resistance Tests on Youtube, attracted 4.5 million views, with the Resistance Test #1 ranking … Continue reading →

Global travel company Expedia is inviting Australians and New Zealanders to fulfill their travel bucket lists in an integrated advertising campaign, “Out There, Starts Here”. The creative campaign follows the adventures of a young traveller as he embarks on a … Continue reading →

Microsoft is promoting the Windows 8 operating system in China with “Training Camp”, an online advertising campaign of three videos designed to create buzz. Watermelon, Makeup and Piano show extraordinary stunts performed in the Windows 8 cause. Credits The Training … Continue reading →

American author David Foster Wallace, who died in 2008, has become one of the latest Youtube viral success stories. His May 2005 commencement address delivered to the graduating class at Kenyon College in Gambier, Ohio, was published as a book … Continue reading →

Land Rover’s Curtain print advertising campaign, developed at Y&R Germany, recently won Bronze at the Clio Awards. Three curtains open on to tundra, arctic and desert scenes, symbolizing the capacity the vehicle has to transport the driver to exotic spaces. … Continue reading →

Space Channel, a branch of Turner Broadcasting System based in Argentina, invited Vetor Zero and Lobo to develop a new on air package, composed of idents, bumpers and menus, totaling 104 pieces and 12 minutes of 3D animation. Initiated two … Continue reading →

Getty Images and AlmapBBDO in Brazil have followed up the successful viral video, “From Love to Bingo,” with “85 Seconds”, a video telling a love story with a collation of 105 videos from Getty Images video library. A boy and … Continue reading →

Ontario Non-Profit Housing Association (ONPHA) is running “Housing Opens Doors”, an integrated advertising campaign designed to raise awareness of the need for more affordable housing in Ontario, Canada. People on lower incomes have to struggle to pay rents that are … Continue reading →

Uniball is running “Write it in your own voice”, an advertising campaign promoting handwriting in South Africa. “Write it with a Uniball pen”. Three commercials, “Bust you out”, “Pappy is out” and “Swapped at birth”, demonstrate the difference between commercially … Continue reading →

British Airways is celebrating all things British in a new print and outdoor advertising campaign promoting new direct flights to London from cities like Colombo and Chengdu. The campaign illustrates a British Airways plane serving up 17 British icons and … Continue reading →

Canadian astronaut Col. Chris Hadfield, who has just landed on Earth after a stint as Commander of Expedition 35 on the International Space Station, is gaining global recognition with his music video of David Bowie’s 1969 hit “Space Oddity”. Hadfield … Continue reading →

Steppenwolf Theatre Company in Chicago commissions a set of posters each year promoting the up and coming plays, supported pro bono since 1998 by Ogilvy Chicago. The 2012-2013 campaign features Amy Herzog’s play Belleville, The Mother F**ker with the Hat … Continue reading →

Complice, a hair and make up salon in Osaka, and Three & Co, an Osaka advertising agency, are gaining recognition for “Self Change”, a set of three posters depicting fruit makeovers. People change their hairstyles with a cut or dye … Continue reading →

The 40th Annual One Show Awards included 554 winners from 34 countries who emerged from a competitive pool of over 11,500 submissions. McCANN/Melbourne secured highest honors by winning Best of Show for its work, “Dumb Ways to Die,” for Metro … Continue reading →

Samsung’s Bridge of Life, winner of the Public Relations Grand Clio at the 2013 Clio Awards, involved the transformation of the Mapo Bridge across the Han River to discourage suicide attempts. Close to Seoul’s financial district, the bridge has become … Continue reading →

Results are out for the 2013 Clio Awards. Five Grand Clio awards have been presented. Virtual 2Pac, Coachella, Digital Domain, has won the Grand Clio for Content and Contact. The Guardian commercial, Three Little Pigs, by BBH London, has won … Continue reading →

Celebrities are everywhere these days – but which are genuinely famous, and how do we tell? Who is Really Famous?, an online game launched today by Mother London, sets to answer just that – by using mothers as a cultural … Continue reading →

Kobo has launched “The Gift of Reading”, a television commercial celebrating the role of mothers in the nurture of reading. There are those who read. And then there are Readers – those who have to read. Whether it was cuddling … Continue reading →

Reporters Without Borders (Reporters sans Frontières) released “Liberté de l’information” a print campaign timed to coincide with World Press Freedom Day on May 3. The campaign features five world leaders, each known for impeding the work of journalists, standing in … Continue reading →

PETA (People for the Ethical Treatment of Animals) has launched “Do It Like They Do”, a video featuring copulating animals of the vegetarian variety. It’s part of a campaign to promote the sexual health benefits of a plant-based diet. The … Continue reading →