ITV is to integrate a live Twitter feed with the simulcast of the first episode of the latest series of Primeval on ITV.com.
Twitter users will be able to view other Primeval fans’ tweets about the programme’s first episode when it launches on 28 March via an embedded window below the player.
Fans of the series will also be able to view a seven minute online preview of the first episode 48 hours before its TV premiere, as part of an online push
